About


The ELSA dress is sold online and through sales ambassadors only. Visit our webshop to get hold of a dress of your own, or keep your eyes on our Facebook Page for information about an exclusive sample fitting near you.

“At ELSA AND ME we believe it is a common mistake among human beings to try to get comfortable and to try to avoid struggle and failure. We do not believe there is a final stage or method of success; we believe struggle and failure are part of our continuous development, change and progress in finding the most creative ways of delivering the world’s most quality-driven, and socially and environmentally conscious product.”

Inspired by an independent, colorful and stylish grandma named Elsa, ELSA AND ME was founded in 2009 to fill the gap of sustainable business wear for women. Finding inspiration in a spectacular woman, ELSA AND ME looks to her philosophy and way of living. The profile is high in elegance, style and comfort, in combination with being from a generation more considerate towards the environment; that did not engage as much in fast fashion trends.

Today ELSA AND ME provides comfortable, versatile and classic dresses for the urban woman, produced to the extent possible with sustainable materials and designed not to be dependent on short term trends.
The signature ELSA dress is comfortable for work and elegant for that after work drink. It is designed for easy dress-up and gives flavor to a woman’s shape.

 photo (c) 2011, Cathrine Fredriksson

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